27 March 2014
The company says that it is launching the NovelSat FreeBand product in recognition of the growing costs related to the space segment, especially those of broadcasters who lease satellite bandwidth to meet their video distribution needs.
The new solution gives broadcasters free satellite bandwidth for video contribution every time they deploy a remote contribution unit, including DSNGs and flyaways. It allows broadcasters to use the same bandwidth, transmitting at the same frequency, both to send video to the point-to-multipoint distribution network and to receive video from DSNGs etc.
The results, says NovelSat, is that broadcasters no longer have to pay for satellite bandwidth every time they deploy a remote contribution unit within the footprint of their satellite distribution network. This, it adds, will translate into huge savings in operational costs. The company calculates that given satellite bandwidth for a DSNG can typically cost $250 per hour or more, NovelSat FreeBand could pay for itself in a matter of weeks.
“Although the technologies developed for the NovelSat FreeBand solution are sophisticated, this is an easy way for broadcasters to stop paying for extra bandwidth,” explained Dan Peleg, NovelSat VP R&D. “For broadcasters using NovelSat satellite modems for video distribution, NovelSat FreeBand will be like cashing in a coupon for free bandwidth every time they deploy a DSNG or a flyaway.”